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Web Hosting - All About Domain Names
"What's in a name?" Shakespeare asks in Romeo and Juliet. In the case of your web site the answer is: quite a lot.
A domain name is the English (or other) language designator for your site. Because of the way the Internet functions, that name is associated with an IP address, a numeric identifier that computers and network components use to connect a browser to a web site.
It's not mandatory that a site has a name. But directing visitors by IP address can quickly generate difficulties. Having an IP address IS mandatory, since it's ultimately the way a web site is located by other computers and network software.
In the early days of the Internet the name was chosen carefully in order to help a person remember the URL. That made it easier to type, too. With hotspots on a page, great search engines, social networking and other contemporary tools, that's not as important now.
But from a marketing perspective, it still helps to have a good name. It's still beneficial to have a site called 'CheapTVs.com' if what you sell are inexpensive TV sets. Calling your site, 'InexpensiveElectronicVisualDisplayDevices.com' may describe your business in some way, but it's a little harder to refer a new person to your site.
Which name you choose can, therefore, affect how much traffic your site gets, how soon. Sooner or later, if you have information and/or products/services that people want, word will get around. But having a good name can certainly help. Love them or hate them, the Google company chose well.
Of course, the fact is that there are millions of web sites around the world. That means, you don't necessarily get the name of your first choice.
ICANN (Internet Corporation for Assigned Names and Numbers) is the internationally recognized authority for managing IP addresses across the worldwide Internet, along with the top-level domain name-parts (.com, .net, .org, .edu, and so forth). But registering a name is done by simply contacting any of a hundred organizations that work as intermediaries to establish and track the names.
GoDaddy, Register.com, Network Solutions and a great many others provide the service for anywhere from free to a few dollars per month or year. You contact them by navigating to their web site. Then, using a feature they all provide, you can select a possible name. They use something called whois and other software to determine if the name is already claimed. Or, you can check yourself at www.whois.com. Registration is for a limited time, but typically renewable in perpetuity provided you pay the (usually annual) fee.
You may have to go through several choices to find a domain name that isn't already in use. With so many millions of sites, the odds of you getting your first choice is slim, unless you have a highly unusual imagination. But, it's also true that domains tend to die or expire. As they do, the name becomes available for use by someone new.
A method for getting on a 'waiting list' is available. You register the name you want and if and when the name becomes available, you are offered the chance to claim it. Naturally, there's competition even on the waiting list for 'good' names. There are many different ways of establishing priority that vary by company. At any given time there are thousands of so-called auctions going on to bid on names.
Give some thought to your new domain name and research its availability, but don't stress over it. The name isn't everything. After all, if Google had built a search engine that delivered usable results only 10% of the time, their name would be mud.
What to Think about While Choosing a Writing Desk (writing desk) Writing desks come in many shapes and forms. The technical definition is a piece of furniture with a surface for writing, with drawers and pigeonholes for writing materials and a portable case that when opened forms a surface on which to write. A writing desk could be as complex as that definition or as simple as a desk for writing. Basically a writing desk can be anything that you want it to be. You may not need to buy a writing desk. You may be perfectly comfortable with one you already have or working on the couch or at the kitchen table. This is fine. If it is a cohesive work environment for you that is fabulous, but some writers require a more formal, dedicated area just for them. By finding the perfect writing desk, you are on the way to the start of creative that work style atmosphere that they need. Before you begin your writing desk shopping venture you must first have two things picked out. The area in which your desk is going to go and the chair you are going to use. The location of the desk is important because it will be necessary to choose a size and style. The chair is important for comfort and maybe an important factor in determine the correct height of desk needed. Once these are figured out you shopping journey is ready to begin. While shopping for a writing desk the most important feature is comfort. You need to sit at the desk for most likely for hours at a time. Having a desk at the right height is imperative to this. With the writing surface being to high or to low will not only be uncomfortable but also will more that likely make it difficult for you to concentrate and write. Having a writing desk that is not the correct height is likely to cause neck and back strain. The function and the size of your writing desk are the next factors you need to consider before you purchase one. Do you need one with a little storage or a lot? Does it need to have an adjustable surface or can it just be flat? With all the choices available assessing what you need can help narrow down the ones that will work for you. How big of a space do you have for it? These are some simple considerations that are often forgotten while buying a writing desk. It would be terrible to fall in love with a desk and bring it home just to find out that it is not going to fit. The next important thing is style. When choosing the style of the writing desk you will want it to flow with the furniture already in your home. If your home is modern or contemporary you may want to choose one of the metal and glass desk designs or perhaps one with light wood tones and metal accents are right for you. Another great writing desk available is called the secretary. The secretary is wooden desk with drawers on the bottom and a fold down writing surface. They are usually compact in size but have ample storage and often offer shelving covered by glass doors on top. Plus having a fold down writing surface, it is easy to close up when you are done and hide you space altogether. Choosing the writing desk that is right for you may not seem that important. I mean how difficult could it be to choose a surface to write on, right? But making sure comfort, storage, and style fit into your lifestyle is an important decision. This is part of creating a suitable working environment for you to produce your work. Web Hosting - How To Select A Web Host As with many purchases, our first impulse when selecting a web hosting company is to go with the cheapest. Hey, they're all alike, why pay more? Au contraire. There are a number of objective criteria that separates one web hosting company from another and money is only one of them. And not the most important one. Selecting a company based on price alone is equivalent to selecting an auto mechanic on price alone. Sure, he may maintain or fix your car cheaper. But will the car spend all the time in the shop and none on the road? The first consideration is 'horsepower'. Do they have the capacity to carry your load and deliver decent performance? Most hosting companies will advertise that they have huge bandwidth and hundreds of servers. They're usually telling the truth. But there's a difference between existing capacity and usable capacity. If they also have thousands of sites with millions of visitors per day the available or free capacity will be much lower. A big pickup truck may be able to tow 5,000 lbs. But not if it's already carrying 4,999. Be sure to ask about available capacity, and have the prospective company back it up with reliable numbers. If you can't interpret the information they provide, find someone to help you do so. Next, and a very close second, is reliability. A lot of power is worthless if it's cut often. Outages are a normal part of business. Even Google and Microsoft go down from time to time. The difference is, it happens rarely and they have failover plans. That means, if their site/system does go down it's either up again in a flash, or you never see the outage because a backup system kicks in automatically and seamlessly. Be sure to grill the company closely about their up time. They'll often tout 99.6%, or some such figure. But, like the on-time figures of the airlines, those numbers can be shaded by adjusting the definition of 'up time'. What matters to you is whether your visitors will be able to reach your site at any time of the day or night they might want to. Find out what systems, both technical and human, they have in place to deal with failures of all sorts. Servers can go down, networks can fail, hard disks can become defective and lose data even when the other components continue to work fine. The result is YOUR site is unavailable, which is all that matters to you. The web hosting company should be able to deal with all of that and have you up again very quickly. Last, but not least, is security. With the continuing prevalence of viruses and spam, you need to know that the web hosting company you select has an array of methods for dealing with them. That means a good technical plan and staff who are knowledgeable in dealing with those issues. The old saying: 'an ounce of prevention is worth a pound of cure' is more true here than anywhere else. All these issues are central to finding a web hosting company that can deliver the services you need. After those criteria are satisfied by a number of candidates, then you can start narrowing them down by price. |