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Web Hosting - All About Domain Names "What's in a name?" Shakespeare asks in Romeo and Juliet. In the case of your web site the answer is: quite a lot. A domain name is the English (or other) language designator for your site. Because of the way the Internet functions, that name is associated with an IP address, a numeric identifier that computers and network components use to connect a browser to a web site. It's not mandatory that a site has a name. But directing visitors by IP address can quickly generate difficulties. Having an IP address IS mandatory, since it's ultimately the way a web site is located by other computers and network software. In the early days of the Internet the name was chosen carefully in order to help a person remember the URL. That made it easier to type, too. With hotspots on a page, great search engines, social networking and other contemporary tools, that's not as important now. But from a marketing perspective, it still helps to have a good name. It's still beneficial to have a site called 'CheapTVs.com' if what you sell are inexpensive TV sets. Calling your site, 'InexpensiveElectronicVisualDisplayDevices.com' may describe your business in some way, but it's a little harder to refer a new person to your site. Which name you choose can, therefore, affect how much traffic your site gets, how soon. Sooner or later, if you have information and/or products/services that people want, word will get around. But having a good name can certainly help. Love them or hate them, the Google company chose well. Of course, the fact is that there are millions of web sites around the world. That means, you don't necessarily get the name of your first choice. ICANN (Internet Corporation for Assigned Names and Numbers) is the internationally recognized authority for managing IP addresses across the worldwide Internet, along with the top-level domain name-parts (.com, .net, .org, .edu, and so forth). But registering a name is done by simply contacting any of a hundred organizations that work as intermediaries to establish and track the names. GoDaddy, Register.com, Network Solutions and a great many others provide the service for anywhere from free to a few dollars per month or year. You contact them by navigating to their web site. Then, using a feature they all provide, you can select a possible name. They use something called whois and other software to determine if the name is already claimed. Or, you can check yourself at www.whois.com. Registration is for a limited time, but typically renewable in perpetuity provided you pay the (usually annual) fee. You may have to go through several choices to find a domain name that isn't already in use. With so many millions of sites, the odds of you getting your first choice is slim, unless you have a highly unusual imagination. But, it's also true that domains tend to die or expire. As they do, the name becomes available for use by someone new. A method for getting on a 'waiting list' is available. You register the name you want and if and when the name becomes available, you are offered the chance to claim it. Naturally, there's competition even on the waiting list for 'good' names. There are many different ways of establishing priority that vary by company. At any given time there are thousands of so-called auctions going on to bid on names. Give some thought to your new domain name and research its availability, but don't stress over it. The name isn't everything. After all, if Google had built a search engine that delivered usable results only 10% of the time, their name would be mud.

Making Effective Web Publishing Content (web publishing content) Web publishing content is important for a successful website. The content of a web site can often make or break that site, and it is important to make the site as attractive as possible, without over doing it. The content of a web site must be updated on a regular basis to keep web surfers coming back. Updated web content not only keep surfers coming back, but is also indexed more frequently by search engines. Fresh material is one of the key aspects of successful web publishing content and may generate fresh faces to a web site. One way to update the content of a web site is to update the existing web pages. Providing new content could include updating the conditions of a service, adding a new product or service, or creating a turnkey solution that will save the customer’s money or time. The web content should reflect the most recent information about a business. It is simple to provide changes to the web content, but many web sites provide updates without providing a notice. So, it is indicative to provide a notice of change each time web publishing content is changed. The announcements should be displayed prominently on the web site so that all surfers are able to see. It is also important to write articles for the web site. Articles can be seen as a valuable source for a web site’s success. The articles can be used to educate visitors on the web site and the business, while showcasing the owner’s expertise. Articles can be posted on the web site or used in a newsletter and submitted to other newsletters and web sites for syndication. This web publishing content can be used by other web site owners, which will provide leverage to the articles while generating publicity for the author and the author’s web site, while exposing them to new audiences. Writing an article seems simple enough, but there are many web site owners who are unable to find topics to write on. However, topics may be more evident than most web content writers may think. Topics for articles can be found in the news, in conversations with clients and colleagues, in networking events that are attended, and even in speeches. Blogging is also an excellent way to expand your list of web publishing content. Most web site owners can benefit from learning to blog, learning to start a blog, learning how to gain readers, and learning to make money from blogs. Blogging is becoming one of the most popular tools for showing new content on a web site. A web log can be used to answer web site visitors’ questions, inform users about new services and products, and to keep them up-to-date on industry news. Blogs are a great resource for sharing opinions and displaying expertise. The blog can be used to help an owner connect with their web site visitors while generating new web site content. Updating web publishing content on a regular basis is vital to the success of a web site and very important for many web site owners. Articles, newsletter, and blogging should be a part of a regular business schedule, and will work perfectly in keeping a web site owner connected to their visitors. The quality of the web content on a web site can make it more attractive to users or can make it very unattractive to users. Owners should use their expertise to provide writing that is interesting and necessary. Visitors will appreciate the extra effort and owners will get the rewards of maintaining good web content for their users.

The Slam and Other Outlets for your Poetry Needs (poetry reading) Poetry is an effective display of human life and emotion. Not only are the writer’s feelings about life revealed, the reader is also taken on a journey of meaning and feeling. Poetry is an outlet for writers and readers alike. Each new poem that is written is another chapter in the entire human experience. Since people are looking for meaning within their experiences, poetry draws fans by adding that meaning. Poetry reading can be educational and enjoyable. There are many places and forms that poetry reading can take, so if you are looking for an outlet or inlet of your own, you’ll be sure to find one that will fit your needs perfectly. A Poetry Slam A poetry slam is a gathering of poetry lovers. Each person that attends brings one or several pieces of poetry to read. The poems can be individual work or work that you have come across in your poetry reading. The point is to allow everyone to enjoy poetry that they may have never heard before. As each reader places his own interpretation within his reading, everyone can enjoy the variation in style and sound and meaning that comes out of the experience. There are probably a few poetry slams scheduled in your community already. Check the library or the local college campus for more information. If poetry slams are not already being scheduled, or if they are not frequent enough for your taste, you can start your own. All it takes is a meeting place and some flyers. You’ll probably meet all kinds of people that you enjoy being with at a poetry slam. Going to Class Another place to meet other poetry lovers is in class. If there is a college or university campus near you, join a class. Poetry classes are often scheduled in the evening because of their popularity with those who are not regular students. Poetry reading happens in a couple of different kinds of classes. You can take poetry classes that focus on poetry that has been written through history. Sometimes the classes will focus on a specific group of people or time in history. As the subjects change, you can continue to take the classes and continually come across new poetry that you have not read before. You can also take poetry classes that encourage you to write your own poetry. You will then be able to read your work as well as listen to others’ work. The great thing about poetry classes is that they are set up for discussion. You can discover more meanings in other people’s writing and develop your own with the help of other qualified students as well as your professor. The Impromptu If you are involved in any other kind of poetry reading, you will probably be well immersed in the different forms of poetry. Understanding a few different writers’ perspectives will allow you to involve poetry in your every day life. As you talk to friends and relatives about typical situations that arise, you will be able to bring meaning to many of your conversations through poetry reading. You will probably also develop your own skills of writing and so be able to express yourself effectively when it comes to all kinds of human experiences. Hopefully, at impromptu poetry readings, you’ll be able to inform your friends and relatives as well. Poetry reading opens doors to the heart and the mind. Poetry is a deep expression of emotion and the understanding of life as well as death. Don’t hesitate to broaden your own poetic horizons by experiencing your own poetry and that of others. Try some of the outlets and inlets listed above.