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Yes, Freebies are Real! If you tell someone that something is free, they immediately start looking for the catch. After all, the words of wisdom “there is no such thing as a free lunch” have usually been proven true for people time and again throughout life, and so a healthy cynicism towards free stuff usually springs up with good reason. If you are one of these skeptical types, however, you may be missing out on some really great stuff. The truth is that you CAN get free things that are really and truly free, and yes, actually worth having. You just have to know where to look. OK, here is where the caveat comes in. The definition of “free” often depends on the definition of “cost.” As any economist can tell you, cost really doesn’t only come down to how much money you have to hand over to get something. There are additional costs, like inconvenience and time spent doing something. And true, some freebies have these “non monetary” kinds of costs associated with them. You have to balance all of the costs with the value of the free stuff you are getting and decide if it is worth it to you. The two biggest costs associated with freebies? Time and convenience are at the top of the list. Time is a big factor in many free offers. Companies want a bit of your time in exchange for their free products. Indeed, some companies literally want hours of your time. Have you ever taken advantage of one of those “free weekend vacation” offers in which you received free accommodation in a beach house or condo for a weekend in exchange for suffering through a long presentation and intense sales pitch? For some people, they can handle the presentation and have no qualms about refusing to buy anything and the free vacation more than makes up for it. Other people would rather pay any price to avoid having to listen to one of these spiels. So, while these weekends are freebies, for some people, they cost too much. More often, a company wants your time in a less obvious way – they want you to spend time filling out forms. These forms may simply be your name, address and email address, or they may be very lengthy, quizzing you about buying habits and the like. The reason the companies want you to do these forms is often for market research, and they are more than happy to give you a freebie in exchange for this. Many people find the time spent filling out these forms will worth it to get a great free product. Convenience is the other cost involved with many freebies. Time and convenience go hand in hand in some cases – after all, it may not be especially convenient to fill out form after form simply because it is time consuming, but convenience takes another hit from freebies in the form of spam email. Often, signing up for a freebie can land you on a spam email list, and for some people, getting tons of spam is so inconvenient that they would rather pay full price. The truth about all of these costs of freebies is that the freebie is in the eye of the beholder. You have to decide what you are willing to put up with in order to get a free product. Once you know the limits to your freebie costs, than you can cash in on some really great products that don’t cost you a dime. When you spend five minutes filling out a form and get rewarded with a free DVD player that you have been wanting, you will realize that there are free things out there to be had.

Technical Writing: What is it? (technical writing) Technical writing is one of the most difficult forms of writing. To be a technical writer you need to be able to convey a technical message in a concise and effective manner. Technical documents must be created using comprehensive and precise information in a brief and understandable style. You will need the ability to be able to correspond with technical experts and have the understanding of all technical terminology. You are the middleman between the designers, engineers, or scientists and the audience of the technical writings. You have to have the ability to under stand what they are saying and the turn it into something that can be understood by someone else. Simply put it is writing that designs, creates, and upkeeps any kind of technical data such as user manuals, how to guides, and online help just to name a few. To be able to achieve a career in technical writing you must be able to write complex data in a straightforward, easy to understand and articulate fashion. You must be able to word step by step instructions in a way that seems effortless to a consumer. While doing technical writing one of the most important aspects of your job will be creating for an intended audience. So not only must you understand and convey what you are writing, you must understand whom you are writing it for. In most cases, you are generally trying to explain complex technical information to the average person. But with the diversity in the world today and having such a vast potential audience you must understand the meaning of the words you use and what they could mean to someone else. Some technical writing projects may also include magazine and newspaper articles. These articles will probably be focused on new technologies and products. In some cases this may be in the form of an advertisement. Or it could just be an introduction to a new product saying hey this is what we have and this is what it a can do. Although a formal education is always a plus, if you have experience and successful past ventures in technical writing it isn’t always necessary. Knowledge into the multiple components needed for technical writing is required. They key components to what you must know is an in depth knowledge many software programs. These applications can include Visio, Quadralay Web Works Publisher, Microsoft Word, and HTML script writing. Proper formatting, style, and organization of writings are what make them easy to follow. Correct wording, clear sentences, and easy terminology make your technical writings easy the read and comprehend. If you are employed as a technical writer with a company, you will most likely be working with a team of other writers. You writings will be reviewed for content efficiency as well as any grammar and spelling errors. Depending on the structure of the team they may be working on the same project as you or they may be working on separate projects. Either way the team is assembled as a support group to help make your technical writing be as accurate, effective, and as simple as it can be. To succeed in technical writing these are the simple rules to follow. Keep it as simple as possible; no one wants to read four pages to find a simple one word answer. Understand the people you are talking to and what you are telling them. If you don’t understand, neither will they. Make sure you get your work proofread or read it aloud to make sure it makes sense. You know what you are trying to say, but your reader does not. You are the carrier for getting information from point A to Point B.

Making Effective Web Publishing Content (web publishing content) Web publishing content is important for a successful website. The content of a web site can often make or break that site, and it is important to make the site as attractive as possible, without over doing it. The content of a web site must be updated on a regular basis to keep web surfers coming back. Updated web content not only keep surfers coming back, but is also indexed more frequently by search engines. Fresh material is one of the key aspects of successful web publishing content and may generate fresh faces to a web site. One way to update the content of a web site is to update the existing web pages. Providing new content could include updating the conditions of a service, adding a new product or service, or creating a turnkey solution that will save the customer’s money or time. The web content should reflect the most recent information about a business. It is simple to provide changes to the web content, but many web sites provide updates without providing a notice. So, it is indicative to provide a notice of change each time web publishing content is changed. The announcements should be displayed prominently on the web site so that all surfers are able to see. It is also important to write articles for the web site. Articles can be seen as a valuable source for a web site’s success. The articles can be used to educate visitors on the web site and the business, while showcasing the owner’s expertise. Articles can be posted on the web site or used in a newsletter and submitted to other newsletters and web sites for syndication. This web publishing content can be used by other web site owners, which will provide leverage to the articles while generating publicity for the author and the author’s web site, while exposing them to new audiences. Writing an article seems simple enough, but there are many web site owners who are unable to find topics to write on. However, topics may be more evident than most web content writers may think. Topics for articles can be found in the news, in conversations with clients and colleagues, in networking events that are attended, and even in speeches. Blogging is also an excellent way to expand your list of web publishing content. Most web site owners can benefit from learning to blog, learning to start a blog, learning how to gain readers, and learning to make money from blogs. Blogging is becoming one of the most popular tools for showing new content on a web site. A web log can be used to answer web site visitors’ questions, inform users about new services and products, and to keep them up-to-date on industry news. Blogs are a great resource for sharing opinions and displaying expertise. The blog can be used to help an owner connect with their web site visitors while generating new web site content. Updating web publishing content on a regular basis is vital to the success of a web site and very important for many web site owners. Articles, newsletter, and blogging should be a part of a regular business schedule, and will work perfectly in keeping a web site owner connected to their visitors. The quality of the web content on a web site can make it more attractive to users or can make it very unattractive to users. Owners should use their expertise to provide writing that is interesting and necessary. Visitors will appreciate the extra effort and owners will get the rewards of maintaining good web content for their users.