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Making Effective Web Publishing Content (web publishing content) Web publishing content is important for a successful website. The content of a web site can often make or break that site, and it is important to make the site as attractive as possible, without over doing it. The content of a web site must be updated on a regular basis to keep web surfers coming back. Updated web content not only keep surfers coming back, but is also indexed more frequently by search engines. Fresh material is one of the key aspects of successful web publishing content and may generate fresh faces to a web site. One way to update the content of a web site is to update the existing web pages. Providing new content could include updating the conditions of a service, adding a new product or service, or creating a turnkey solution that will save the customer’s money or time. The web content should reflect the most recent information about a business. It is simple to provide changes to the web content, but many web sites provide updates without providing a notice. So, it is indicative to provide a notice of change each time web publishing content is changed. The announcements should be displayed prominently on the web site so that all surfers are able to see. It is also important to write articles for the web site. Articles can be seen as a valuable source for a web site’s success. The articles can be used to educate visitors on the web site and the business, while showcasing the owner’s expertise. Articles can be posted on the web site or used in a newsletter and submitted to other newsletters and web sites for syndication. This web publishing content can be used by other web site owners, which will provide leverage to the articles while generating publicity for the author and the author’s web site, while exposing them to new audiences. Writing an article seems simple enough, but there are many web site owners who are unable to find topics to write on. However, topics may be more evident than most web content writers may think. Topics for articles can be found in the news, in conversations with clients and colleagues, in networking events that are attended, and even in speeches. Blogging is also an excellent way to expand your list of web publishing content. Most web site owners can benefit from learning to blog, learning to start a blog, learning how to gain readers, and learning to make money from blogs. Blogging is becoming one of the most popular tools for showing new content on a web site. A web log can be used to answer web site visitors’ questions, inform users about new services and products, and to keep them up-to-date on industry news. Blogs are a great resource for sharing opinions and displaying expertise. The blog can be used to help an owner connect with their web site visitors while generating new web site content. Updating web publishing content on a regular basis is vital to the success of a web site and very important for many web site owners. Articles, newsletter, and blogging should be a part of a regular business schedule, and will work perfectly in keeping a web site owner connected to their visitors. The quality of the web content on a web site can make it more attractive to users or can make it very unattractive to users. Owners should use their expertise to provide writing that is interesting and necessary. Visitors will appreciate the extra effort and owners will get the rewards of maintaining good web content for their users.

Five Positive Actions You Should Do After a Lay-off Lay-offs are hard for most people and are essentially difficult to cope with if you were and excellent worker and outstanding employee. Sometimes lay-offs are general cuts such as the closing of a whole department. It often times hits good employees that the company otherwise would have never gotten fired. So what do you need to do after you get laid off? Here are five positive steps you should take after you have been laid-off. The first and probably most important step is coping with the situation. Get your feelings straightened out. Of course you are upset and plain dumbstruck by what happened, but if you are not able to get this sorted out with yourself, the company is not going to take you back. Then you won’t even have a chance of finding another job. In some cases, if it was not very clear why you have been fired, it helps to talk to coworkers, and maybe the human resource person to just find out that it was not you or any of your doings that got you laid-off. Within this step falls also the realization that the job market currently is a tough one and that you might have to make some budget adjustments first off all. Do not be picky about what kind of jobs you want to choose. Sometimes, this means a new beginning, some job you might like much better than your old one, and you just do not know it yet. After you have been able to work through the situation and are ready for the job hunt, get your résumé out. If you have not been looking for a job in a while it might be dusty and not be up to date. Add your last job to the list; add your role and responsibilities to your list and maybe you even have to adapt your résumé to a more current style. Résumés and cover letters are your way into a job and the first impression that a new employer gets from you. When you are finished getting your résumé up to date, apply to as many jobs as there are. As a third step, make yourself clear that the job market is difficult and finding a new job might mean to apply for something that you might have not really wanted to do, maybe because you did study it, but you never really liked in the university classes? Well, it is worth applying for. The sooner you get another job, the better of you are. Face it, if you really do not like the work you can find another job after a year or two. After a lay-off it is very important to get back into the working world as fast as you can. To make your job search even more successful, as a fourth positive step after a lay-off, you also need to network. Talk to friends, other companies’ bosses you know, and anybody you have ever met that might have a job available for you. Besides networking, you can also always try to do some cold calling, writing letters to businesses that are not having a newspaper add out. There is always the possibility that they are looking for somebody. As a fifth positive action after you are laid-off there is always college. Taking classes that will refresh your topic and specialty you are working in can make a good bullet on your résumé. If the job market is quite tough, why not go back and finish that degree or add another maybe a graduate degree. This always is better on your résumé than plain being out of work.

Web Hosting - The Internet and How It Works In one sense, detailing the statement in the title would require at least a book. In another sense, it can't be fully explained at all, since there's no central authority that designs or implements the highly distributed entity called The Internet. But the basics can certainly be outlined, simply and briefly. And it's in the interest of any novice web site owner to have some idea of how their tree fits into that gigantic forest, full of complex paths, that is called the Internet. The analogy to a forest is not far off. Every computer is a single plant, sometimes a little bush sometimes a mighty tree. A percentage, to be sure, are weeds we could do without. In networking terminology, the individual plants are called 'nodes' and each one has a domain name and IP address. Connecting those nodes are paths. The Internet, taken in total, is just the collection of all those plants and the pieces that allow for their interconnections - all the nodes and the paths between them. Servers and clients (desktop computers, laptops, PDAs, cell phones and more) make up the most visible parts of the Internet. They store information and programs that make the data accessible. But behind the scenes there are vitally important components - both hardware and software - that make the entire mesh possible and useful. Though there's no single central authority, database, or computer that creates the World Wide Web, it's nonetheless true that not all computers are equal. There is a hierarchy. That hierarchy starts with a tree with many branches: the domain system. Designators like .com, .net, .org, and so forth are familiar to everyone now. Those basic names are stored inside a relatively small number of specialized systems maintained by a few non-profit organizations. They form something called the TLD, the Top Level Domains. From there, company networks and others form what are called the Second Level Domains, such as Microsoft.com. That's further sub-divided into www.Microsoft.com which is, technically, a sub-domain but is sometimes mis-named 'a host' or a domain. A host is the name for one specific computer. That host name may or may not be, for example, 'www' and usually isn't. The domain is the name without the 'www' in front. Finally, at the bottom of the pyramid, are the individual hosts (usually servers) that provide actual information and the means to share it. Those hosts (along with other hardware and software that enable communication, such as routers) form a network. The set of all those networks taken together is the physical aspect of the Internet. There are less obvious aspects, too, that are essential. When you click on a URL (Uniform Resource Locator, such as http://www.microsoft.com) on a web page, your browser sends a request through the Internet to connect and get data. That request, and the data that is returned from the request, is divided up into packets (chunks of data wrapped in routing and control information). That's one of the reasons you will often see your web page getting painted on the screen one section at a time. When the packets take too long to get where they're supposed to go, that's a 'timeout'. Suppose you request a set of names that are stored in a database. Those names, let's suppose get stored in order. But the packets they get shoved into for delivery can arrive at your computer in any order. They're then reassembled and displayed. All those packets can be directed to the proper place because they're associated with a specified IP address, a numeric identifier that designates a host (a computer that 'hosts' data). But those numbers are hard to remember and work with, so names are layered on top, the so-called domain names we started out discussing. Imagine the postal system (the Internet). Each home (domain name) has an address (IP address). Those who live in them (programs) send and receive letters (packets). The letters contain news (database data, email messages, images) that's of interest to the residents. The Internet is very much the same.